"THE WALL"
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LG needed a display to compete against Samsung and Sony in the ever-changing world of "store-within-a-store" environments.
To do this, they needed something disruptive and visually stunning. Something epic.
So we created “The Wall”. An immersive, visual behemoth 24 feet wide and 12 feet tall featuring 7 screens and up to 3 home theater sound bars.
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The Wall experience is driven by an interactive tablet that allows shoppers to compare and contrast LG’s top products. So they can truly discover which one is right for them.
A monolith of cutting-edge design and technology, The Wall is now located in over 900 Best Buy locations across the country, as well as other major retailers throughout the U.S. including Cohn's and Nebraska Furniture Mart.
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